Pay It Forward

Your Business. Our Resources. Let’s Grow Together! Spectrum reach is officially entering our fifth year of helping businesses grow with the Pay It Forward Program. Want to get in on the action? We’re offering: Three-month TV advertising schedule. Access to on-demand educational content, expert industry insights, and exclusive speakers’ series and events. A 50% value…

Leatherstocking Council, BSA Welcomes Karen Murphy as New Development Director

The Leatherstocking Council, Boy Scouts of America, is proud to announce the appointment of Karen Murphy as its new Development Director. With a strong background in community engagement and philanthropy, Karen brings a wealth of experience to the Council and will play a vital role in building and strengthening relationships with individual donors, corporate partners,…

Utica Zoo Welcomes Three New Beavers

The Utica Zoo has welcomed three North American beavers back to the Backyards & Barnyards section of the zoo. The trio, Cauliflower, Mustard, and Tangerine —two females and one male—are all siblings born in 2003 at the Minnesota Zoo, an AZA-accredited facility in Apple Valley, Minnesota. The Utica Zoo, has been home to many beavers…

Relay For Life of Central NY presented by Upstate Cancer Center Set for June 14th

The American Cancer Society’s annual Relay For Life event is happening on Saturday, June 14th from Noon – 10 PM at Delta Lake State Park in Rome. Teams are already signing up at www.relayforlife.org/cny. Last year’s event featured 60 teams, over 500 registered participants and 2,000 visitors, while celebrating 150 local cancer survivors and raising over $230,000…

Built for What’s Now and What’s Next

Built for What’s Now and What’s Next Spectrum Reach is built on the power of connectivity, with advertising solutions that connect brands and agencies to the right customers. Reach your consumers across any screen with our data-driven strategies and full suite of premium inventory. We leverage the power of Charter Communications and our local teams…