The Boilermaker is excited to unveil a new, high-performance, athletic shirt as part of a new community fundraising effort known as the “Utica Strong Campaign”. The campaign is a part of the Boilermaker’s charitable response to the challenges presented by the ongoing coronavirus pandemic. 100% of all net proceeds from shirt sales will aid the recovery of the local business community through the Greater Utica Chamber of Commerce as well as the “Feed Our Frontline Families Initiative” founded by the Chamber, F.X. Matt Brewery and The Community Foundation.
The “Utica Strong” design work was donated by Ryan McGrogan of McGrogan Design, who also designed the 2019 and 2020 Boilermaker logos.
“Since the beginning of this crisis, we have felt a responsibility to use our platform to give back to our community. It was just a matter of picking the right time and method to maximize our impact,” said Boilermaker Marketing Director, Jordan Peters. “We are confident that this design, brought to life by McGrogan Design, hits the right notes and embodies the best qualities of our city and our race.”
“The Chamber is extremely proud of the initiatives our organization launched recently, especially Feed Our Frontline Families,” said Meghan McGrogan, Executive Director of the Greater Utica Chamber of Commerce. “Together with our partners, F.X. Matt Brewery and The Community Foundation, we founded this initiative that has not only fed over 1,000 frontline workers and their families across the Mohawk Valley, it has also injected nearly $75,000 into our local restaurants. This combined with our other programs like Take Out the Virus, our #ShopGreaterUticaCampaign, and our Leveling Up podcast has helped us in our mission to support the business community and keep as many businesses open as possible.”
The Boilermaker’s “Utica Strong” shirt is made of high-performance Sport-Tek material and available in both men’s and women’s cuts. It is now on sale through a link on boilermaker.com. The sale link also includes an opportunity to make an additional donation to the campaign’s beneficiaries.